This post continues where "What to Post on Social Media" left off – and is focused on how to approach social media with the goal of building an audience.

Our recommendation? Find someone you look up to, and see how they do it.

This is a thing we say to everyone.

We think Ólafur Arnalds is a fantastic social inspiration for almost everyone.

Why?

So the process would be:

Things to look out for – what do they post, how often do they post, what platforms are they on, where do they tour.