Some Phone Stats

Just a quick reminder of scale
by Hrefna Helgadóttir 7 hours ago
So Facebook is pretty big. Let's not forget the device of choice for most people. 

From Passion to Profit

Using the Internet
by Hrefna Helgadóttir Thu at 17:27
We are always extremely impressed when we come across a resourceful talent that uses the internet to get themselves...

Music Festivals Drive Spotify Streams

For the artists who are performing there
by Hrefna Helgadóttir Thu at 16:15
What this means, is that when a band plays at a festival, there's an increase in how often they are listened to on Spot

Mary Meeker's 2016 Report

A look-back
by Hrefna Helgadóttir about 2 weeks ago
Every year since the Internet was a toddler Mary Meeker has published her take on the state of the online union. Incr...

We See You @DestinysChild

by Hrefna Helgadóttir about 2 weeks ago
We wonder what possible reason an extremely successful group from the 90s would quietly start making an appearance on...

Remembering Bruno Mars' Super Bowl Performance

On the release of the 24K Magic Album & Tour
by Hrefna Helgadóttir about 2 weeks ago
Since Bruno Mars has just released his highly anticipated 24K Magic album, we decided to throwback to one of our most...

Robbie Williams' Ticket Sales Strategy

Go loud, Advertise, Email
by Hrefna Helgadóttir about 3 weeks ago
Robbie Williams should need no introduction. He started his pop career as a sixteen year old in British mega-group...

6 Ways To Persuade Ticket Sales

Simple, yet effective and ethical
by Hrefna Helgadóttir about one month ago
Demonstrate how everyone else is already onboard.

Garth Brooks' Records

for touring and recording
by Hrefna Helgadóttir about one month ago
Diamond certifications in music means that over 10 million units have been sold. 

Music in 2016

Insights from the IFPI
by Hrefna Helgadóttir about one month ago
Most listen on phones. YouTube is the biggest service – and is used for music they already know.